LBH advised our client Bisby—sister brand to Little English—to collaborate with a modern women’s fashion label to expand awareness of its fashion-forward yet age-appropriate offerings for young girls. We identified BURU, the Los Angeles–based women’s clothing brand founded by Morgan Hutchinson, as a natural complement to Bisby’s customer base. LBH oversaw the collection design, led influencer outreach, and produced a celebratory launch event at White Limozeen in Nashville.
Designed as a mother–daughter experience, the afternoon brought together influencers, tastemakers, and guests including Kimberly Schlapman, while spotlighting Bisby founder Shannon Latham and her daughter Dunn alongside Morgan Hutchinson and her daughter Olive. Thoughtful details—Shirley Temples, ice cream sundaes, and fashion design coloring pages—made the event both joyful and memorable, perfectly reflecting the spirit of both brands.
