LBH partnered with Sunshine Tienda to refine the brand’s identity and sharpen how its mission and values were communicated to both consumers and wholesale partners. By elevating storytelling around the brand’s partnerships with female artisans worldwide, we helped position Sunshine Tienda as both purpose-driven and design-forward. Strategic collaborations with Weezie, Pink Chicken, and Tuckernuck—alongside tastemaker Ashley Brooke—expanded brand awareness and introduced the line to new, highly aligned audiences. These partnerships, supported by media and influencer outreach, helped refine brand perception and solidify Sunshine Tienda’s place within the elevated lifestyle market.
